Siera Consulting | Partners

JAN SIERS

Jan has spent the last ten years building up LIDL in Czech and Slovak Republic. Apart from being the General Manager of the company he was also very deeply involved in the property development and strategy of the business, sourcing and private label development for the LIDL group across CEE. He has also been responsible for the entire HR side of the business. For the last 25 years he has been involved in retail such as supermarkets, direct food distribution firms but also in ice-cream production. Has also a solid background in consulting private equity firms on buying related companies across the region.

Jan holds a degree in Business Administration from the University of Aachen (D) as well as of the University of Coventry (UK). Apart from his native German he is also fluent in English, Czech and Slovak.

JOOP NIJBOER

Before starting his own business he worked for a leading international Executive Search firm across the CEE region where he was country manager Poland and head of the Retail Practice group. Previously he worked for five years as a Country Manager (CEO) Croatia for Family Frost and as a manager with ALDI in Germany. Joop holds a Master’s degree in Business Administration from the University of Groningen. In addition to his native Dutch, he speaks fluent English and German.

KRISTIAN SANDBERG

Kristian has for the last 15 year been involved in building and restructuring retail business worldwide in countries such as Hungary, Slovakia, Spain, Morocco, Peru and Sweden. He has been running direct sales companies in the area of cosmetics and frozen food with thousands of sales people. Kristian is apart from being a talented CEO a marketing machine and very talented speaker and motivator. He holds a degree from the University of Monaco. Apart from his native Swedish he also speaks Spanish, English, French and some Slovak.

LARS LILJA

After working as an MD in Sweden and UK Lars was moving on in executive positions for major international food and industrial corporations working all across the CEE region and Southern Europe over a period of 15 years. Lars has a wide experience of business strategy, business development, acquisitions, company restructuring and boardroom work.

He a native Swede speaking English and German with a MBA degree from the University of Gothenburg.

MIKLOS FELIX

After working in Australia for Coca Cola Amatil Miklos returned to Budapest to work in the private equity business as a partner overlooking various businesses. Miklos has spent the last 15 years as the general manager of an international frozen foods and ice-cream direct distribution company in Hungary but also supervising other countries. Parallel to that he was also general manager of an ice-cream factory producing only private label products for various customers in Europe.

Miklos holds a degree in Economics from the Budapest University of Economics. He is fluent in his native Hungarian and English and also speaks some Russian.

JEAN-MICHEL CONDAMIN

Jean-Michel spent his last six years turning around and developing a company in the household production business dedicated to serve European customers and more precisely the main retail chains in the CEE region. Apart from being the Managing Director of the company he was involved in developing the sales in CEE along with a 3-tier approach to serve his customer's development needs hence including private labels as well as branded products. For the last 16 years he has been involved in many aspects of company's operations, technology and management enabling him to broaden his scope and mastering of company's management.

Jean-Michel holds an Engineering Degree in Chemical Engineering from the University of Technology of Compiegne (Fr) and is currently involved in an EMBA program. Apart from his native French, he is also fluent in English and also some Czech.